|Peugeot 206 History|
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The Peugeot 206 is a subcompact automobile manufactured by Peugeot since 1998. It is mainly manufactured in Peugeot's Poissy and Mulhouse factory although some versions are made at Ryton in Coventry, England and in Iran Khodro in Iran.
The 206 was sold as a hatchback with 1.1, 1.4 and 1.6 litre petrol engines and a 1.9 litre turbocharged diesel engine. In 1999 a 2.0 GTI capable of 210 km/h (130 mph) was added to the range. There was also the GTI 180 model, which was a tuned version of the original GTI, capable of over 220 km/h (137 mph). In 2001, two more versions of the 206 were launched - the 206 CC (Coupe Cabriolet) with a folding steel roof and the 206 SW (Sports Wagon) which was a 5 seater mini MPV.
A 4-door sedan version, the 206 Sedan, will be available at the beginning of 2006 for the East European and North African market and Iran.
The Peugeot 206 has proved to be a sales success all over Europe. In 2002, it was the second best selling car in the UK.
The marketing of the Peugeot 206 has also been greatly assisted by the considerable successes of the Peugeot rally team in the World Rally Championship in recent years.
There was a hugely successful and popular television and cinema advertising campaign for the 206. Called "The Sculpter", it involved a young Indian man deliberately damaging an Ambassador car (including having an Elephant sit on it) and spending the night welding it. The following day, the car emerges as an exact replica of the 206 - except with many dents and discolorations. The man then takes his 206 replica driving with friends, with many interested onlookers. The advertisement can be downloaded here (2.8MB)
Some serious problems have been reported with the 206, and, in rare cases, symptoms such as engine cut outs have occurred at high speeds, which have then lead to other faults, such as the steering lock being engaged while the car is in motion. A group of 206 owners based in the United Kingdom came together online and formed a community named "The Peugeot 206 Info Exchange" to discuss problems they had experienced, coming up with solutions and helping other drivers with their knowledge. The site has been successful and member numbers are still growing, with people joining from all over the world. Recently, some British members managed to take on Peugeot on the BBC television programme Watchdog. Peugeot has since admitted that there may be some problems throughout the range but as of yet they have not been able to fully identify them.